Linda Koritkoski

Marketing & PR

    • SUMMARY

      I am a creative, strategic, and tactical marketer that is able to think big — both near and long term — and quickly develop a path to execute. 

      I build and execute integrated marketing programs — including Brand, Partnerships, Events, Community, Content and Media — while partnering closely with the Creative and Technical teams to engage new and existing customers, and propel businesses forward through measurable KPI's. I like to work with amazing teams on projects that challenge that status quo. I am always learning and trying to improve myself. 

    • CURRENT PROJECTS

      Technology will revolutionize the new era of consumer health, and the new .health domain extension will empower it.

      The FJ Company restores and sells amazing Toyota FJ Land Cruisers. We build them like they used to!

      BUILDING is Miami's premier shared workplace designed for growing tech companies in Miami.

    • Experience

      Making Sh*t Happen  Aug 2014 - Present

      I am currently solving marketing problems with amazing teams. See a list of my current projects above.

      .CO

      Director of Marketing Aug 2011 - Jul 2014

      In August 2011, my former client gave me a call and offered a role that I couldn't pass up... so I joined .CO to help shepherd in the new era of the internet and build their internal Consumer Marketing team. During my time with .CO, we challenged the status quo, created opportunities, and developed the most innovative and disruptive domain registry – with our Marketing approach and execution as a key factor of our success. In April 2014, when .CO was acquired by Neustar, I remained as a consultant until July 2014.

      Genuine Interactive

      Agency Consultant May 2011 - Aug 2011

      As I'm a Bostonian at heart, the call to come back home was too loud to be ignored. I left Pappas in May 2011 and began working with the executive team at Genuine to consult on their Account Management processes and overall Agency Operations, as they prepared for massive growth.

      Pappas Group

      Director of Operations Apr 2010 - Apr 2011

      As the agency grew from 7 to 40 employees during my tenure, I created the Director of Operations role to establish processes and procedures to maintain the quality of execution during this growth stage. 

      Pappas Group

      Account Management May 2005 - Apr 2010

      After discovering that I work best when I am a part of a team that is "moving fast and breaking things", I found an amazing team to work with at this Brand Experience agency – where I quickly contributed to the success and growth of the agency by improving production processes, managing and growing long-term client relationships, and inspiring high-quality work with the team. Clients included Network Solutions, .CO Internet, Harvard Business Review, and more.

      JDG Communications

      Account Executive Mar 2004 - May 2005

      I moved from Boston to Washington DC in 2004 and started working for this Communications agency working for many government-related clients – including the Department of Homeland Security, US Department of Agriculture, US Fish & Wildlife, and SCORE.org

      Tank Design

      Project Manager Mar 2000 - Mar 2004

      I joined Tank at the same time that they were expanding their capabilities from print design to include the "new world" of interactive design. During my four years at Tank, my skills and knowledge-base grew immensely in the fields of Project Management, Process Management, Stakeholder Communication, Print Production, User Experience and Digital Production. Clients included Clarks of England, FedEx, MIT, and more.

      JWT Specialized Communications

      Account Coordinator Jun 1999 - Mar 2000

      Upon graduating from Syracuse in 1999, I began working at a satellite office of JWT in Boston, MA learning the basics of Account Management and Ad Production.

    • Education

      Syracuse University

      Bachelor of Arts – Advertising Management 

      S.I. Newhouse School of Public Communications, 1995 - 1999

       

      Bachelor of Arts – Spanish Language, Literature and Culture

      The College of Arts & Sciences, 1995 - 1999

      Semester Abroad, Spring 1998: Madrid, Spain